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Signed in as:
filler@godaddy.com
One of the UK’s early SEO pioneers, Lisa Paasche shares the story of accidentally discovering SEO after returning from maternity leave, then going on to build and scale the award-winning agency Verve Search before selling it to Omnicom in 2017. A candid conversation about resilience, ambition, and helping shape the early SEO industry.
Lisa Paasche joins the Digital PR Podcast to reflect on building Verve Search into one of the industry’s most influential agencies, the reality of selling the business, and the personal journey of leadership, growth, and reconnecting with purpose.
Lisa Paasche joins SEO Week to explore the future of AI Search, why brand visibility is becoming more human and holistic, and how authenticity, collaboration, and psychological safety drive performance in fast-changing industries.